The SEMA Pro Cup Challenge 2026

Gain Recognition, Build Connections, and Boost Your Brand!

The SEMA Pro Cup Challenge is more than just a competition—it celebrates the creativity, craftsmanship, and passion that drive the automotive customization industry. Since its inception, the Challenge has become a prestigious platform where restylers from around the globe showcase their most innovative work. By participating in the SEMA Pro Cup Challenge, you can gain recognition, build connections with industry leaders, and elevate your brand worldwide in the eyes of automotive enthusiasts.

Meet Our 2025 Pro Cup Contestants

Pro Cup Challenge Recaps

2022 SEMA Pro Cup Challenge Recap

The 2022 SEMA Pro Cup Challenge showcased the pinnacle of automotive customization, with restylers from across the nation competing for top honors. Automotion Customs emerged victorious with their stunning Toyota Rav4, blending rugged capability with luxurious aesthetics. Meanwhile, VIP Distributing captured the fan-favorite award with their dynamic GMC Yukon build. This year’s competition highlighted the growing trend of consumers seeking vehicles that combine performance and luxury, setting the stage for future innovations in the industry. Dive into the details of these remarkable builds and discover how they are transforming the automotive landscape!

2021 SEMA Pro Cup Challenge Recap

The 2021 SEMA Pro Cup Challenge showcased the automotive industry’s most innovative builds, with DPS Automotive emerging as the standout winner for their stunning VW Atlas Cross Sport customization. This event not only highlighted exceptional craftsmanship but also set new trends in automotive customization, influencing future designs in the crossover and off-road markets. Automotive Concepts captured the fan-favorite award with their impressive Ford Bronco, resonating with fans for its rugged design. Discover how these builds are shaping the future of vehicle accessorizing and the exciting opportunities they present for restylers and dealers alike!

Maximize Sales with
Pre-Loaded Vehicle Success

Leverage proven successes from restylers nationwide to boost dealership sales. Take established winning strategies back to your dealership and quickly reproduce their success. If it works for others, it will work for all.

Industry Recognition

The SEMA Pro Cup Challenge is one of the most respected events in the automotive industry. As a participant, your work will be showcased to a global audience, including influential manufacturers, dealers, and media outlets. This is your chance to be recognized as a leader in automotive customization.

Networking Opportunities

The Challenge brings together top restylers, manufacturers, and dealers, offering unparalleled opportunities for networking and collaboration. Whether you’re looking to forge new partnerships or strengthen existing ones, the SEMA Pro Cup Challenge is the place to be.

Brand Elevation

Winning or even participating in the SEMA Pro Cup Challenge can significantly enhance your brand’s reputation. With extensive media coverage and exposure to key industry players, your brand will be positioned as a top contender in automotive customization.

Prizes and Rewards

Embrace the challenge and strive for extraordinary rewards, including the honor of being a peer-reviewed champion and the pride of popular vote recognition. Both the grand prize winner and the Fan-Favorite will receive cash prizes, along with financial support for transportation costs.

Why Participate

The SEMA Pro Cup Challenge is a unique platform that offers restylers the opportunity to make a lasting impact on the automotive industry. By participating, you’re not just competing—you’re positioning yourself and your brand at the forefront of innovation. The connections you make, the exposure you receive, and the recognition you earn can propel your career and business to new heights.

Apply Now for the next SEMA Pro Cup Challenge and Start Your Journey to Greatness!

About SEMA PRO CUP CHALLENGE

Since its establishment, the SEMA Pro Cup Challenge has become one of the automotive industry’s most anticipated events. It’s a competition where the best restylers unite to push the boundaries of design, innovation, and craftsmanship. The Challenge is not just about winning—it’s about showcasing the artistry and technical skill that define the future of automotive customization.

Explore Past Winners and Get Inspired to Create Your Masterpiece.

Connect with us

Whether you have questions about participating, sponsoring, or attending the SEMA Pro Cup Challenge, our team is here to help. We’re committed to making the Challenge a rewarding experience for all involved and are eager to assist you with any inquiries.